Special training!

Are you going to show yourself “Under the Spotlight”?

“In the Spotlight” is a practical training for presentation and expression to the public. Exercises and tricks from acting will help you understand how to inspire and conquer the audience.

We present techniques to address the concern before public speaking. We train to gain confidence and persuasion.

We focus on effective body and voice control. We work on individuality. We do not look at the specifics of flip chart, PowerPoint, and so on. technical resources.

Working in a small group of hands-on exercises will help you get feedback and guidance on your personal style of communication.

Exercises will help you get better at:

• Present a clear and memorable message

• The ability to hold concentration in our own hands

• The ability to conceal tension

•  Speaking in a way to be heard and understood

•  Effective use of the body

•  Engaging the audience with storytelling and images

•  Enjoy the pleasure of being ‘In the Spotlight’!

When: Open training in Sofia 6-7 February- 12:00 – 18:00.

How: Due to the interactivity of the exercises the groups are small. When the seats are filled, the registration closes.

Regular fee: 320 BGN

Early registration fee up to 20.01: 290 BGN

Alumni fee /20% discount for participants in previous BEIED programs / : 256 BGN

The registration is at https://forms.gle/jivzmoVBrJGNgbZ77

• You will receive a confirmation

• Non show ups are not being restored. Registration can be transferred to another employee.

• The fee is translated into the bank account specified in the pro forma invoice

Starring:

Yana Kuzova – Actress. Before dedicating herself to the trainings, Yana Kuzova is an actress with many years of experience in theater, cinema, television and voice-over projects. In the theater she has played dozens of roles in hit productions both the Bulgarian and international stage. Yana shoots roles in the Bulgarian series “Forbidden Love”, “Relationships”, “Nashenci” and others. For her role in the show “House of Anger,” Yana is a winner of Askeer Award for supporting role . Jana finds her vocation as a BEIED trainer. She applies a highly interactive training concept combining experience, energy, challenges and skills. An approach that is enormous success, and among its clients are some of the largest companies in Bulgaria. In the course of the training, the become confident and motivated presenters. Yana is also successfully consulting clients in Germany, France, England and Bulgaria.

Pepa Vasileva, MBA. Managing Director of BEIED Bulgaria. With Marketing and Business Administration Masters, Pepa has been working for innovative products and start-ups for nearly 20 years now. After several years as a Marketing Manager at Classic Fm and Jazz Fm, she joined Distance Learning Center, a representative of City University, Seattle. She worked for the marketing of programs in Bulgaria and the development of new products and services. With BEIED she is since 2004, taking care of the creation of certification programs, internal company trainings, seminars and individual consultations. She participates as well as a trainer. The good knowledge of business administration and the needs of companies , as well as her good communication and organization skills, are the combination that brings to successful trainings and regular customers. For her work, she says, “The best of all is the ability to create ideas and projects with clients, lecturers and partners – people with sharp mind and vivid spirit. That is giving hope, optimism, making me move forward.”

30th of November 2018

10:30 to 17:30 pm.

The training combines the two most important areas in the management of special events – theory and practice.

For everyone involved in the organization of conferences, seminars, fairs, festivals, corporate events, product launches, corporate meetings, celebrations, exhibitions and other special events.

Special events make people happy. To successfully organize a special event, it is not necessarily to be a specialist in this area. But surely you need special training.

Each event can be special if it is organized professionally.

Trainer: Prof. Desislava Boshnakova

Fees and registration:

• Regular fee: 150 BGN

• Early registration fee: untill 17 November- 130 BGN

• Alumni fee: 120 BGN – 20% discount for BEIED Alumni

Fill out the registration form: https://goo.gl/forms/0o00JkqdyPFKi3qr1

You will receive a confirmation and a proforma invoice

Only registrations on time are ensured.

Non show offs are not refundable .

For more information and questions: 0887929703, office@beied.com

May 17-18 Sofia

The different workshop !

For whom:

For everyone who strives for effective communication and successful personal and professional relations.

Why :

You don’t get the acknowledgement and praise you deserve?

Your team members don’t do what you asked of them?

You are quick and dynamic and the others are slow and passive?

People around you dive into analytics and details and are not as creative and as decisive as you are?

Managers manage people on a daily basis. They work with their team members, their peers, their bosses, even clients. All of them are different – their personal and professional stories, age, background, sex, behaviour, emotions, mindset. Those differences stand more and more in our focus as an important challenge

Differences make us unique and valuable but also stand in the way of accepting and joining a common cause, idea, behaviour mode. Seeing differences as problems is a symptom that we are trying to subject those differences to something that is ‘correct’ and ‘right’.  It’s a trap for every manager, colleague, parent, spouse. There’s a way not to fall into that trap. We only need to choose some helpful methods and approaches.

A leader with character knows the strengths of his/her behaviour. How they communicate, how they assign tasks, which roles are useful in a certain situation, how to use those strengths and newtralize the weaknesses.

Knowing yourself is the biggest advantage in working with people. Only those who knows himself can see others objectively. We come to help you be a strong leader with character!

How :

In this two-days interactive training we are going to discover:

• What are these differences and why they become a problem?
• How do these problems occur?
• How often do we have to face and cope with them?
• What are the consequences?
• What are the benefits of diversity in people and how to use them?
• When and how the differences turn into a valuable asset?
• How can we use them to achieve our goals and turn ideas into reality?

We will engage in exercises and case studies to achieve:

• A mirror view to ourselves, our goals, ideas, behaviours, wants and needs.
• A realization of the world around us through the eyes of people close to us, colleagues, bosses, clients.
• Understanding of our qualities as assets and liabilities.
• Analysis of situations where we can turn the outcome to a positive direction, using diversity.
• Shared experience with the other participants and knowledge of the experience of leading experts from the world of behaviour psychology.

The training includes:

Theory and practice

Learning materials, videos, useful links on the topic

Games, exercises, approaches to changing perspective

Individual behaviour profile (DISC) from TTI Success Insights®

A report with analysis of your personal behaviour characteristics

1-hour individual coaching session on how to implement the findings of that report

 Individual behavior profile  

How one and the same intention can be seen through different behaviours? What it about our behaviours that makes people see the intention differently? Why it happens so that there are different interpretations of the phrase ‘to do my job’. Why communication with some people is easy and rewarding and with others not so much. When do we need to address our clients with tact and delicacy and when in a direct and straight forward manner? Why the same words have a stimulating effect on some people and cause reservations in others? How can we understand other people’s reactions and not worry about ourselves? This instrument will help us with all those answers and many more.

All books, teachers, leaders and life itself teach us that a team is strong when it comprises diversity of strengths in different people, so that the combination is stronger and more powerful than the mere sum of those strengths. And yet it seems hard to achieve. We witness conflicts on simple and basic issues among people who are different from each other. Like, for example, what is success, what is good work, how to talk to people, what we see as praise and acknowledgement. Frictions arise in ant communication situation – even at home or among friends. Other people’s behaviour affects us and we react. We affect them and they react. Which comes first? And the more important question is, if you want to change something about it, what will your first step be?

The answer is: First look inside, understand yourself and see how you influence the people around you.  

Trainer: Teodora Angelova

A consultant with over 16 years’ experience in consulting, training and coaching for sales teams and their managers. She helps company management teams going through transition and growth to prepare the management and sales people for facing the new work conditions adequately, take over new roles and functions, develop new skills for navigating the changing environment.

She is a MA in English and American Studies (Sofia University “St.Kliment Ohridski”),  holder of Professional Certificate for Marketing Management from BEIED. Accredited Senior Coach (IAPC&M), studies with Marshal Goldsmith (Marshal Goldsmith’s Stakeholder Centered Coaching). Founder and Manager of Тarget HD, Ambassador of IAPC&M (International Authority for Professional Coaching and Mentoring), associated trainer for ТТА (The Training Associates) , USA – online trainings in Russian and English и ITO (Individuum Team Organisation), Austria – consultant and trainer in assessment and development centres for managers.

Fees :

• Regular fee including a personal DISC profile 394 leva
• Alumni fee / for BEIED clients / including  a personal DISC profile – 344  leva

Registration:

• The group is limited to 10 participants
• Please, fill out the registration form here : https://goo.gl/forms/1VDjexAlV22jCT0Z2
• You will receive confirmation
• Not attending is not refunded
• The fee is payable through a bank transfer to the account stated in the Proforma Invoice
• For additional questions and information: 0887929703, office@beied.com

15th of June- 10:30 – 17:30

The ability to tell stories is increasingly becoming an important strategic business advantage.

We believe that telling stories can be learned and improved through practice

We offer this training to help you understand how to influence and inspire through stories.

The technologies have given us the power to share our stories with the world.

Telling stories – as an integrated part of design thinking and brand strategies.

Stories sell. Stories set the context. Stories create purpose and provoke action.

Researches show that regardless of the content of an ad, the structure of the content determines its success.

Telling stories may look old-fashioned, but that’s what makes it so influential. The story reaches where access is the most difficult – to the hearts. Data convinces people but does not inspire them to act. Content is turning into the future of marketing. Bill Gates shares on the subject: “Our brain values stories more than anything else.”

Telling stories is encrypted in each of us. Through stories we get to know the world, share our emotions and keep our memories. But no one spends time in education to teach us how to tell stories better.

Well, we offer you such opportunity – to spend a day to develop your skills to tell stories better that will help you earn more. Because people love stories. What about you?

In the framework of the training we will look at the art of telling stories – from Aristotle to companies such as Lego, Apple, Disney and many others. You will work on your own skills by learning from the best examples.

We will tell stories – about you, about your work, about the company, about the product or the service. We’ll see how stories are the fastest way to capture the audience – online and live

Instructor: Prof. Desislava Boshnakova

Desislava Boshnakova teaches special events from one of the world’s leading professors, Professor Joe Goldblatt. She is co-author of Prof. Goldblatt and Shawn Lee on the first book on the impact of new technologies on special events that came out on the US market this fall – “The 21st Century Meeting and Event Technologies.” Desislava Boshnakova is among the first to receive a specialized PR education. She was a member of the International Special Event Society. Lecturer in PR at NBU, author of a number of specialized articles in the IP. Owner and manager of the boutique PR agency ROI Communication, blogger, zealous admirer of TED, lecturer in Bulgarian editions of the TEDxNBU curator format since 2011 and organizer of TEDxSofia. She was a guest lecturer at foreign universities in the United States, Finland and Greece. She is the author of the books “Political Communications in the Network 2.0″ ,”13 Stories for W + 2 Bonus” , “Collective Wisdom: Crawling”. She has lectured at a number of professional conferences in Bulgaria abroad. She leads in-house training of leading companies and non-governmental organizations in Bulgaria.

The program is designed for experts in marketing, advertising, brand management, PR, HR, business owners and managers who want to develop useful skills to tell fascinating and motivating stories.

Registration form: https://goo.gl/forms/xz91wP8jYT287vmk1

The training combines the two most important areas in the management of special events – theory and practice.

For everyone involved in the organization of conferences, seminars, fairs, festivals, corporate events, product launches, corporate meetings, celebrations, exhibitions and other special events.

Special events make people happy. To successfully organize a special event, it is not necessarily to be a specialist in this area. But surely you need special training.

Each event can be special if it is organized professionally.

Trainer: Prof. Desislava Boshnakova

Desislava Boshnakova learned how to teach special events from one of the world’s leading authorities Professor Joe Goldblatt. She is co-author with Prof. Goldblatt and Sean Lee of the first book so far on the impact of new technologies on special events that hit the US market this fall – “The 21st Century Meeting and Event Technologies”. Desislava Boshnakova is among the first to acquire specialized PR education. She was a member of the International Special Event Society. Lecturer in PR at the NBU, author of several specialized articles. Owner and manager of the boutique PR agency ROI Communication, blogger, big fan of TED, a lecturer in the Bulgarian editions of the form and curator of TEDxNBU from 2011. She has been a guest lecturer at foreign universities in the US, Finland and Greece. Author of the books “PRogovorki”, “Political communications in network 2.0″ and “13 stories for W + 2 Bonus” and “Collective wisdom: crowdsourcing.” As a lecturer she has presented in number of professional conferences in the country and abroad. Dessislava does in house training of leading companies and NGOs in the country.

Fees and registration:

• Places are limited up to 10.

• Regular fee: 150 BGN

• Early registration fee: untill 29 September – 130 BGN

• Alumni fee: 120 BGN – 20% discount for BEIED Alumni

Attention:

• Fill out the registration form: https://goo.gl/forms/e4QKASO1Uk3qiIPY2

• You will receive a confirmation and a proforma invoice

• After the transfer of the fee you will receive an invoice

• Only registrations on time are ensured.

• Non show offs are not refundable . Registration may be transferred to another employee

• For more information and questions: 0887929703, office@beied.com

Participants about our previous workshop:

“A great organization.”

“You are awesome!!!! ”

“I liked the practical approach”

“Keep it this way. Good luck!”

“Very helpful! No comment! Many valuable to me two days.”

“I respect and admire people who love their work and work with passion.”

“The event surpassed my expectations. I would come again!”

“From the training I was able to extract very useful information.”

“The ease of communication, and the respect for each participant are the things that made me big impression.”

Ingenium and Art Ideas present – Summer Art Workshop
Load with creativity and games!
To RestArt in good mood!

• Creative games and specialized exercises
• Tasks of intuitive drawing, graphics and applied arts
• Friendly atmosphere among friends
• Exit the frame and discover talents
• Ideal opportunity to team up
• Shared time with colors, music, smiles
• Vacation and recharge for a new start …

When: 11th August Friday – 11:00 – 16:00

Where: In the fresh air, in the forest atmosphere of the “White Brezi” Eco-station – Vitosha Nature Park – http://park-vitosha.org/

How:

Due to the interactivity of the exercises the groups are small. When the seats are filled, the registration closes.The recording will take place until August 1 at: https://goo.gl/forms/kznQ5JCwPFFTJ1MS2

Fee: 50 leva including materials and coffee breaks.

Attention! You can also take your child / over 5 years / against + 10 BGN.
If you would like more children to join, please contact us to check the availability. For kids, there is a special program. A good opportunity for shared emotions.

Practical training for creative thinking

For anyone who wants to learn how to generate ideas and solutions , how to approach the work creatively, how to think outside the box.

When: 8-9 June, 14:00 – 18:30

Where: Sofia, Communication ROI Study hall

Trainer: Prof. Dr. Desislava Boshnakova

Can we learn to think creatively? Yes!

The world is changing and today we need people who think independently, creatively, critically and innovatively.

To think creatively is to know how to create. To create new, useful, applicable ideas. Invent new approaches in business, art, science.

Coming out of the schemes we look at issues from a new perspective.

Creativity – as a practice exercised regularly through certain methods, which leads to the ability for creativity and innovation.

Training elements:

• Exercise for confidence, creativity and teamwork. Game analysis and lessons learned.

• Exercises for creativity and birth of ideas – method Medici effect.

• Games from the improvisational theater to stimulate creative thinking.

• Presentation of the theory of creativity – what is idea , how was born and why everyone can creates more ideas.

• Generate ideas – method De Bono – exercises and analysis.

• Method – 6 thinking hats of De Bono – presentation and exercises for use

• Teamwork: a case study 

• Games from the improvisational theater to generate ideas.

fees:

• Regular fee: 150 BGN

• Early registration fee: until 25th of May 130 BGN

• Alumni fee: 120 BGN . 20% discount for BEIED Alumni

• Participants will receive a Certificate and materials

Registration:

• Fill out the registration form: https://goo.gl/forms/SSbG1Lgmy7qRPiy03

• You will receive a confirmation

• We ensure only registrations on time. Seats are limited to 10

• Failure to appear shall not be refunded. Registration may be transferred to another employee

Starts – November 2016 

http://modernmarketing.bg/ 

Professional program, focused on the creation and management of marketing content.The perceived need for a new perspective on markets and marketing tools is implemented by a team of experienced industry leaders.

From professionals to professionals!

The program includes a series of real case studies from business practice, team tasks, discussions, simulations and challenges. The true nature of Content Marketing program is the collection of practical knowledge and acquiring specialized set of skills to ascend your marketing qualification  to the next higher level.

Content Marketing Program 2016 aims to help today’s marketers, designers, brand managers, marketing professionals, social media experts, to improve the art of creation and planning of valuable content.

Workshop for Presentation Skills – 2 day practical training

How to present the idea is as important as what is the idea itself.

Presentation skills are key to the successful personal development.

You are the presentation! How to present yourself in the best light. How to sound like presenters of TED.

Within two days, participants will work on their own presentation skills with advice and guidance from the lecturer and ideas for a better stage presence.

The workshop aims to:

• To introduce each participant with his own style of presentation

• To teach participants to speak in public

• To introduce participants to the basic techniques of planning presentation

• To introduce participants to the selection of key messages

• To help participants improve their presentation skills

• And to draw up plans for the development of presentation skills.

All presentations will be videotaped.

Participants – maximum 10 – will receive assignments that will take part in the training.

Trainer: Dr. Desislava Boshnakova

Desislava Boshnakova is among the first to acquire specialized IP education. Lecturer in PR at the NBU, author of several specialized articles on IP. Owner and manager of the boutique PR agency ROI Communication, blogger and fan of TED, a lecturer in Bulgarian editions and curator of TEDxNBU from 2011. She has been a guest lecturer at foreign universities in the US, Finland and Greece. Author of the books “PRogovorki”, “Political communications network 2.0″ , “13 stories of W + 2 Bonus” and “Collective wisdom: crowd sourcing.” Thanks to her work as editor and publisher we can read specialized PR literature and Bulgarian.

The Lecturer has presented a number of professional conferences in the country abroad. She leads internal corporate training in public speaking to leading companies and NGOs in the country. Her interests in presentations complements her activities now –  specialty “Theatre director”.

Date: 29 – 30 September

14:00 to 18:30

Fees and registration:

• Regular fee: 150 BGN

• Early registration fee: 130 BGN

• Alumni fee: 120 BGN – 20% discount for BEIED Alumni

• Participants will receive Certificate and materials

• Coffee breaks are included in the fee

• A copy of the book “presented by Steve Jobs ” is included in the fee

Attention:

• Fill out the registration form : https://goo.gl/forms/maNA1nrNIl85WbA22

• You will receive a confirmation and a proforma invoice

• After the transfer fee will receive an invoice

• We ensure only registrations on time. Places are limited

• Non show up  is not refundable. Registration may be transferred to another employee

• The fee translates into BGN exchange rate of the National Bank given in the email account

• For more information and questions: 0887929703, office@beied.com

• Have you had missed opportunities to participate in the media who are missed?
• Have you ever thought how to gain more attention from the media?
• Have you been considering media appearances or CSR initiatives, but was not confident?

If your answer to these questions is yes, this workshop is right for you.

BEIED / Business Education for International Economic Development / and AMI Communications Bulgaria are pleased to invite you to a workshop “MEDIA SURVIVAL SKILLS”.

Practical training aims to help managers and professionals from various business and social spheres to acquire knowledge and confidence how to communicate with the media.

According to the latest data for 2016 global survey of EdelmanTrustBarometer 75% of people expect business leaders to be active not only in direct communication but also in the media. Experience shows that too often managers of high level refuse adequate opportunities to communicate with the media because of the lack of practical experience.

Event details:
Date: April 14, 10:00 – 17:20

Suitable for:
• Managers who need to speak with the media to meet the modern requirements
• Professionals who are faced with decreasing effectiveness of advertising
• Entrepreneurs who are looking for new and effective ways to promote their business
• Leaders who think several steps ahead and want to create topics in society
• People with vision who want to develop their social capital

What you will learn:
• What exactly is PR and why it is an important part of modern marketing?
• How trust affects the sales and the development of the organization?
• What services offers PR?
• How to measure the effectiveness of media communications?
• Media trends and media environment in Bulgaria
• How media choose which news to reflect?
• What are the tools of PR?
• How to use PR, to attract and retain interest?
• How to react in a crisis?
• Advice from the “kitchen of PR-a” (timing, content, context)
• Recommendations for the preparation of PR strategy
• Tips from practice how to give interviews
• The most common mistakes in the interviews
• How to structure your key messages – rule
• Tricks, how to look good in the media
What will practice:
• Will “enter the skin” of a journalist by creating news in different style
• You are a reporter and ask critical questions of the other participants
• You will be speakers at the press conference
• You will reply to tough questions

About the speakers:
One of the leading PR agencies in Bulgaria AMI Communications is on the market for over 10 years and partnered largest independent PR company in the world – Edelman. Winner of dozens of awards for corporate, crisis, CSR campaigns and clients – over 50 international companies.

Iva Stefanova and Galina Nachkova – consultants with over 16 years experience in corporate communications and building a reputation. Iva and Galina believe in direct communication, interesting content and current context to build meaningful partnerships.

The two leading consultants will help you:
• to be much more than “traders” for your target groups
• to tell stories that people want to hear
• to create new topics for the media
• to maintain dialogue with all stakeholders
• to show the life face of the company

Details:
• Participants will receive a Certificate and package course materials
• Coffee breaks are included in the fee

Fees and registration:
• Regular fee: € 180
• Early registration fee: until April 2 – € 153
• Alumni fee 144 € – 20% discount for BEIED Alumni and customers of AMIC
• Fees are without VAT

Attention:
• Fill out the registration form : http://goo.gl/forms/3rM4iD6Nt8
• You will receive a confirmation and a proforma invoice
• After the transfer fee will receive an invoice
• Only registrations on time are ensured. Places are limited
• The fee is not refundable. Registration may be transferred to another employee
• The fees are paid into leva acc. to the exchange rate of the National Bank on the day of transfer.
• For more information and questions: phone : 0887 929 703, 0886 001 322, office@beied.com